Custom software, AI, IT services and infrastructure for companies that need it running in production
Goldenroz builds business software, AI agents and apps, and runs IT environments, servers and cloud infrastructure for mid-size and large organizations. The work is led by Shai Goldenberg, CTO. Projects start at $25,000 at a fixed price per phase.
A one-hour scoping call, free, with the CTO. No sales team.
What we build and run
Software development
Business management systems, SaaS products, mobile apps and marketplaces with payments.
Internal systems and portals
Employee portals, SharePoint intranets, vendor portals and onboarding automation that you own instead of renting.
AI
AI agents that work inside your CRM, ERP and support stack, with permissions and an audit trail.
Chatbots
WhatsApp bots on the official Meta API, website and support chatbots, voice agents and knowledge assistants, connected to your systems.
IT services and infrastructure
Managed IT on a retainer, virtual and physical servers, networks, backup and recovery.
Microsoft 365
Tenant design, migration from on-premises servers, Power Automate automation and SharePoint portals.
Cloud and DevOps
Cloud migration, Kubernetes, AWS and Azure, CI/CD pipelines and cost control.
Find your industry
Each industry has its own systems, regulations and failure modes. Start from yours.
- Accounting firms
- Architecture and engineering firms
- Construction
- Defense contractors
- Education
- Energy and utilities
- Enterprise
- Financial services
- Government
- Healthcare
- Hotels and restaurants
- Insurance
- Law firms
- Logistics and distribution
- Manufacturing
- Medical practices and private clinics
- Nonprofits
- Retail and ecommerce
- Small and mid-size business
- Software and SaaS companies
- All industries
Facts you can check
- Fixed price per phaseProjects from $25,000. Platforms and large infrastructure programs from $100,000. Quoted after a scoping call.
- A marketplace platform in productionAbout 237,000 lines of code, iOS, Android and Web apps from one codebase, with escrow and a double-entry ledger. Built almost entirely by Shai.
- An on-prem MCP productA gateway that connects ERP, CRM and SQL systems to Claude and ChatGPT, read-only, with permissions, PII masking and an audit log.
- Security at the database levelRow-level permissions on 145 tables and a daily automated probe of sensitive functions.
- You own the code and the configurationEverything lives in your repositories and accounts from the first day.
- A named engineerYou work directly with the CTO. Senior infrastructure engineers join him on IT and infrastructure work.
The people you work with
Shai leads the technology side: business software, SaaS and mobile apps, payments and escrow systems, Postgres security, AI agents built with Claude Code and MCP, and IT and infrastructure projects with senior infrastructure engineers.
Daniel runs the marketing division: Google Ads and Meta Ads management, ad creative, optimization, analytics and dashboards for brands with large media budgets.
A separate division: paid media management
Goldenroz also runs a separate marketing division, led by Daniel Rozin, that manages Google Ads and Meta Ads for advertisers with large media budgets. It has its own terms and its own published fee.
From the blog
AI code review: what it catches, what it misses and how to set it up
AI code review runs a language model on each pull request against your written rules. See what it catches, what it misses and how to set it up in CI.
Applicant tracking system: what it does, and when a custom ATS makes sense
An applicant tracking system stores candidates, jobs and hiring stages in one place. See what ATS software does, and the few cases where a custom ATS pays off.
AWS vs Azure vs Google Cloud: how a mid-size company should choose
AWS, Azure and Google Cloud all run a mid-size company's workloads. See the six factors that decide the choice, a side-by-side table and a scoring method.
Build vs buy software: when owning an internal system beats renting it
A 5-year cost model for build vs buy software, one company's real subscription figures, and the cases where buying off the shelf is still the right call.
Questions buyers ask
What does Goldenroz do?
Goldenroz is a technology company. It builds custom business software, AI agents and apps, and provides IT services, server infrastructure, cloud and DevOps. It also runs a separate marketing division for paid media management.
How much does a project cost?
Projects start at $25,000, at a fixed price per phase agreed after a scoping call. Full platforms and large infrastructure programs start at $100,000. Details are on the pricing page.
Who will we actually work with?
Shai Goldenberg, the CTO, leads every project. Senior infrastructure engineers join him on IT and infrastructure work.
Which industries do you work with?
Manufacturing, healthcare, financial services, law firms, logistics, real estate, defense contractors, education and others. Each has its own page under industries.
Where are your clients?
We work in English with companies in the United States and Europe, and in Hebrew with companies in Israel.
Talk to the person who will do the work
One hour, no sales team. You talk to Shai Goldenberg, the CTO, about your systems or your product, and you leave with a clear next step and a price range.